Armi di distruzione di massa or ‘Weapons of Mass Destruction’ is a video clip that aims to raise awareness about the risks of drunk driving. As it is part of a bigger Road Safety project by the producing Italian school, it is integrated with traditional teaching activities and relevant events organised by the school.
Armi di distruzione di massa
MEDEA Finalist 2011
‘Armi di distruzione di massa’ (or Weapons of Mass Destruction) is an awareness raising video for students aged 14 years and above, created by the AvoVideo Laboratory of the technical secondary school ITIS “Avogadro” in Turin, Italy.
This video clip raises awareness about the risks of drunk driving and is integrated with traditional teaching activities and relevant events organised by the school. As driving under the influence of alcohol is the main cause of serious road accidents among young people leaving nightclubs, this video aims to communicate the fatal outcomes of alcohol abuse through realistic and perhaps shocking images. The concept behind the clip is that alcohol abuse can end a life, which is as fragile as the glass in which thrills are sought.
The showcase video of Armi di distruzione di massa, including an interview with Antonio Mandarano
‘Armi di distruzione di massa’ is integrated in a bigger ‘Road Safety Education’ project that the school has been carrying out for many years now. The topic is introduced as a structured and graduated learning path in the study curriculum through educational and training activities within the school such as meetings, discussions and practical experiences. The initiatives are collected on the project website which was created by students and is constantly updated by a working group coordinated by Antonio Mandarano. This group is changing over the years and enriching the website with new contents as the website is an essential tool to gather and share information, photos, slogans, commercials and films about road safety rules and behaviour.
About the creation of Weapons of Mass Destruction
Antonio Mandarano, teacher at the ITIS ‘Avogadro’ school and project leader of the road safety project tells us more about the background of this video: “The ‘philosophy’ - if I may call it that - that the Avogadro has developed over the last years is to involve in this educational project teachers, families and students. We consider the road safety education as the acquisition of autonomy and awareness in real danger. Children should, outside the penalty of law, have respect for the rules in order to develop good behaviour on the road, ensuring in this way physical safety and knowledge of the specific risks related to the use or abuse of alcohol or drugs.We know students are most attracted by expressions through audiovisual languages, so we chose for a video as a means to raise awareness. The video has been created thanks to our school’s Audiovisual Laboratory (AvoVideo) which since 2004 has done several productions that have been awarded at film festivals, spread on national television stations (such as RAI Educational, TG1, TG5, TGR) as well as regional private broadcasters and published on websites managed by the Piedmont Region and the Province of Turin.”
About Antonio Mandarano
Antonio Mandarano is a teacher at the secondary school “A. Avogadro” of Turin and the supervisor of the video lab in the school. He has been the project leader of this “Safety Road” project for 9 years and since last year, he is also project leader of two other projects, “Risks of new technologies” and “Safety at School”.
About Gianluca Ramundo
Gianluca is a former student at “A. Avogadro” of Turin, where he took part in the project “Road Safety” for 4 years as one of the webmasters of the project website.
Gianluca talked about Armi di distruzione di massa in further detail during a presentation at the Media & Learning Conference 2011 Brussels in November 2011. Antonio and Gianluca represented this finalist entry at the MEDEA Awards 2011 Ceremony where they received a MEDEA medal.